With increasingly fierce competition it is extremely important that advantages of the Canton Grisons as a living and business location are optimally presented and that awareness and recognition are increased.

In order to achieve this, our location marketing activities in the geographical focus markets Germany and Italy will be intensified.

In order to increase the popularity of the Grisons as a business location, we are working closely with different partner organisations such as Osec which is responsible for location promotion of Switzerland as business location, the Greater Zurich Area AG as well as different multipliers.